AI Search SummitTel Aviv New York • London
AI is the new search engine. Learn what's changing, the winning strategy, and the tactics to stay ahead in AI Search Optimization (AEO)
Your Role in the AI Search Revolution
Marketing Executives
- CMOs & VPs of Marketing
- Digital Marketing Directors
- Growth Leaders
Search Leaders
- Heads of SEO
- Agency Founders
- Search Strategy Experts
Topics we'll cover
Understanding the shift and preparing for the future of search
The Shift
Understanding What Has Changed
The Great Migration
Users are rapidly moving from traditional Google Search to AI Assistants like ChatGPT, Perplexity, and Google Overviews, leading to declining organic search traffic.
Early Adopter Insights
Discover which audience segments are leading the AI search revolution and how market behavior is fundamentally shifting.
New Ranking Paradigm
Learn how AI models evaluate and surface content differently from traditional SEO, including the role of citations, brand authority, and structured data.
Strategy
Positioning for Long-Term Success
Future-Proof Planning
Identify the actions that will determine winners and losers in 2025's AI-first search landscape.
Platform Strategy
Strategic framework for prioritizing between ChatGPT, Google Overviews, and Perplexity, with clear resource allocation guidelines.
SEO vs AEO
Understanding where traditional SEO overlaps with AI Engine Optimization (AEO) and how to balance investments between them.
Tactics
What to Do Right Now
AI Visibility Optimization
Technical strategies for getting cited in AI-generated results and understanding current AI search ranking signals.
Platform Focus
Leveraging Bing, Reddit, StackOverflow, and ChatGPT partner publishers for maximum AI search visibility.
Measurement & Tools
Essential tools and metrics for tracking your brand's AI search visibility and measuring success.
Your AI Search Transformation Roadmap
Actionable strategies for enterprise leaders
Registration & Morning Refreshments
Join us for coffee and light refreshments as we kick off the AI Search Summit
Opening Remarks
Tomer Dean
Co-Founder, MindshareWelcome and introduction to the AI Search revolution: Why we're here and what's at stake for enterprise leaders
Amit Svarzenberg
CTO, Microsoft For StartupsMicrosoft's vision for the future of search and how AI is transforming the digital discovery landscape
Eytan Buchman
CMO, FreightosHow I Learned To Stop Worrying and Love AI Optimization
In this session, banking off real-life data and some halfass less data-backed assumptions, Eytan Buchman, AI geek and CMO of Freightos, will explore the thirty year evolution of the AI content gatekeeper, how to work with it, when not to, and strategies to do either.
Ari Nahmani
CEO, KahenaNavigating AI Driven Search: Optimization Strategies for the Present & Future
A framework of optimization strategies relevant for today while ensuring a balanced approach to investments in the near future.
Roni Calvo
SEO & AI Marketing @ WeDoSEO & FrozenLightSEO is not dead. It just got promoted to CEO.
Practical tips and techniques for CEO (Chat Engine Optimization). Learn how to optimize your content for both traditional search and AI-powered chat interfaces.
Arnon Keshet
VP Organic Growth at K-LogicFrom Search Engine Optimization To Search Everywhere Optimization
What needs to be done in the AI area to stand out and be the source of data of the LLMs. Learn the strategies and techniques to ensure your content is recognized and utilized by AI systems.
Tomer Dean
Co-Founder, MindshareWhen AI Agents Get Credit Cards: The Future of Search Intent
Explore how AI agents will revolutionize search behavior when they start making autonomous purchasing decisions. A deep dive into the implications for search strategy and customer acquisition in an AI-first world.
Aviram Ilani
AI SEO ExpertDemystify LLM Rankings
You'll gain a practical understanding of how LLM models decide what information is most important and relevant to a query. An easy-to-understand view of how ranking works, without the need for a deep technical background. We will focus on real-world examples and actionable insights.
Navigating the AI Search Revolution
Join industry leaders for an interactive discussion on the future of search and AI. Our panelists will share their experiences implementing AI search strategies, discuss common challenges, and debate the most effective approaches for different business contexts.
This 35-minute session will include audience Q&A and practical insights you can apply immediately to your organization's search strategy.
Closing Remarks & Special Surprise
Join us for the final session where we'll share an exclusive surprise for all attendees
Microsoft Reactor Tel Aviv
Where Innovation Comes Together
Location
Microsoft Reactor Tel Aviv
Derech Menachem Begin 144, Level 50
Tel Aviv-Yafo, 6492102
Date & Time
March 17th, 2025 | 10:00 AM - 12:00 PM
AI Search Summit - Event Completed
Thank you to all attendees for making this event a success! Stay tuned for future events.